Does it make Buisiness Sense?

Accessibility means many advantages for business including:

1. Access to a larger pool of potential customers: disabled people form a significant proportion of the population (10% of India’s population).

    

   Businesses involved in the tourism and hospitality industry have all the greater economic benefits to gain by promoting themselves as ‘fully inclusive’ to the international market as well. Many disabled people are keen to travel to India, but inaccessibility, combined with poor information and negative experiences, discourages potential customers. Moreover, travelers with disabilities are known to be loyal customers and returning to places that were a dream to them.

    

2. Making sure that business achieves and maintains a good reputation for providing first class service to all your customers

    

3. Improves the satisfaction of user's and consumers needs. An accessible building is more comfortable and therefore, increasing their loyalty to the company

    

4. Improves chances of recruiting disabled employees. It is well known that, when provided with an inclusive environment, disabled employees have proven to be most useful assets for the company who are likely to be retained longer than their able bodied colleagues.

    

5. Improves the public image of the company by showing that, apart from economical benefits, the company also pursues social objectives

    

6. Improves chances of meeting requirements of funding organizations, grant giving foundations, statutory and public bodies.